Sales Skills Training Course

Our Sales Skills training course will provide lots of practical tips for increasing sales in your organisation and building better relationships with your customers.

We'll show you the things you can do to build great long term relationships and turn your potential buyers into loyal customers.

Our Sales Skills training course is delivered as an open course in 19 locations across the UK, online or at your business location. We deliver the course as a face to face course, a live virtual online course and an eLearning training course.

Sales Skills
Interactive Sessions
We'll help you put the tools and approaches from your Sales Skills course into practice
Practical Tools
Gain some simple approaches to win more business and develop better relationships with customers
Always Engaging
Our training courses have been designed to be interactive and engaging, no matter how you attend

Sales Skills Course – Details

Course Aim

In this sales skills course, we will arm you with the skills and approaches required to get sales, ensuring the customer buys you and in turn what you are selling.

The course will provide you with lots of tips and practical ideas to fully understand the needs of your customer and present products and services to make them feel like it is the right product for them, in a way that is not overly pushy.

We’ll show you how to communicate effectively and understand the psychology of buying to help with the sales process.

Course Objectives

By attending this Sales Training Course you will:

  • Understand the importance of the salesperson
  • Be able to set clear sales objectives
  • Understand how to establish customer needs and wants in order to match the product or service
  • Understand the decision-making process
  • Develop effective communication skills
  • Know how to avoid/overcome objections
  • Be able to effectively close the sale

Course Content

Here’s what we cover in our sales skills training course:

The Sales Process

  • Looking at the sales process from start to finish
  • Why people buy?

Developing Sales Skills

  • Approaching and building relationships with customers
  • Effective communication skills and building rapport
  • Identifying customers needs through conversation

The Sale

  • Structuring the sale
  • Matching products to needs
  • Describing Features, Advantages and Benefits
  • Overcoming resistance
  • Closing the sale

Skills Practice

  • An opportunity to practice the skills.

When you bring this course in-house, the content above can be tweaked and changed to meet the needs of your team.

Download the Course Brochure

Download a copy of our sales skills training course brochure below.

Who Should Attend our Sales Skills Training Course?

This sales skills training course is for anyone who is looking to win more business. increase sales and build long term relationships with customers.

If you want to:

  • Turn potential buyers into loyal customers
  • Increase the average spend of your customers
  • Feel more confident when selling to customers
  • Deal with sales objections more positively
  • Find more leads for your business
  • Have some simple to use sales conversation structures

Then this sales skills course is for you.

The course is suitable for people of all levels and in all roles and industries.

Online Training Courses

A 1 day online live virtual training course with one of our highly experienced sales skills trainers. You also get:

  • A highly interactive online experience
  • Access to MyRevolution Learning to retain access to your materials and stay in touch with your trainer
  • A digital copy of the course materials from the course
  • A digital course certificate

In-Person Open Courses

A 1 day training course in one of our comfortable venues with one of our highly experienced sales skills trainers. You also get

  • Refreshments throughout the day and lunch
  • Course materials to take away
  • A course certificate
  • Free access to our eLearning training courses to keep your skills up-to-date
  • Access to MyRevolution Learning to retain access to your materials and stay in touch with your trainer

In-Person In-House

A 1 day training course with one of our highly experienced trainers at your location. You also get

  • Course materials for each delegate to take away
  • A course certificate
  • Reporting on delegate evaluation
  • Free access to our eLearning training courses to keep your skills up-to-date
  • Access to MyRevolution Learning to retain access to your materials and stay in touch with your trainer

Our sales skills courses are delivered by our friendly and highly experienced trainers. We live and breathe what we talk about in these sessions as we use most of the tools and techniques ourselves on a daily bases and bring this real-world experience into the session and the examples that we use.

No. Our sales training promotes a much more conversational style or consultative selling style. The approaches that we look at can be adapted into a more direct or ‘hard sell’ approach, but you will find you get much better responses from a relationship-based approach.

That would be telling! We have our own sales conversation structure that we’ve developed over many years of delivering sales training courses. It’s really flexible and can be used in almost all sales conversations and, it delivers great results.

The skills and approaches that we look at in the course can be used to sell across any channel i.e face to face, telephone and email. We do have a dedicated Telesales Skills training course that you also may find beneficial.

Yes. We have lots of articles about sales skills in the sales skills section of our blog.

In-Person Open Course

Our Sales Skills course is delivered in-person at venues across the UK. We deliver the course in Belfast, Birmingham, Bristol, Cardiff, Chelmsford, Edinburgh, Glasgow, Leeds, Leicester, Liverpool, London, Manchester, Milton Keynes, Newcastle, Norwich, Nottingham, Reading, Sheffield and Southampton. The cost of our in-person courses includes delegate materials, refreshments throughout the day and lunch.

Open Online Course

Our Online Sales Skills course is an interactive live virtual course. The content remains the same but the delivery and approach has been re-imagined for the virtual environment. Our online training courses are delivered by Zoom.

In-House Delivery

We can also deliver this Sales Skills course just for your organisation. We can do this in-person at your office or a location of your choice or as a live virtual training course. We can deliver this via Zoom, Teams, Webex or any other platform that you are currently using and comfortable with.

Here are the most recent reviews that have been left for our Sales Skills Training Course. If you would like to see more detailed reviews then please get in touch and we can pull some data from our course evaluations together for you.

Course Delivery Methods

Here’s how we deliver our Sales Skills Training Course. Click an option to see the full details.

Choose from 19 locations across the UK for an interactive in-person learning experience.

1 Delegate
£279.00 + VAT
2 Delegates
£265.05 + VAT
3 + Delegates
£237.15 + VAT

Price per delegate. Includes refreshments, lunch and course materials. Plus, free access to our eLearning training course to keep your skills up to date.

Group booking price only applicable when delegates book onto the same course date

Where would you like to attend our Sales Skills training course? Pick a location from the dropdown below then click a date to book.

Join our live online virtual Sales Skills training course from work or home for an interactive online learning experience.

1 Delegate
£215.00 + VAT
2 Delegates
£204.25 + VAT
3 + Delegates
£182.75 + VAT

Price per delegate includes multiple person discounts and free access to our eLearning training course to keep your skills up-to-date.

Group booking price only applicable when delegates book onto the same course date

Bring this sales skills training course in-house and train your team together at the same time.

  • Delivered online or in person at your business premises
  • Course content can be tailored to your specific requirements

Complete the form below to get a personalised quote from a member of our team.

Short Contact
Delivery Type
Would they all be attending in the same group or split across smaller groups?