In this article, we explore the significance of the Customer Effort Score (CES), its impact on customer loyalty, and how businesses can leverage it to improve their service strategies. We also discuss best practices for reducing customer effort to enhance overall customer experience.
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In this article, we explore how empathy maps can enhance understanding and improve responses by considering what customers are thinking, saying, doing, and feeling, ultimately leading to better relationships and service. We also discuss practical steps for creating and working within an empathy map to demonstrate genuine empathy in customer interactions.
In this article, we explore the satisfaction triangle and how it helps ensure customers feel heard, understood, and satisfied when making a complaint. We also discuss practical ways to demonstrate psychological, procedural, and substantive satisfaction to improve customer experiences.